Websites and marketing for weight-inclusive clinicians

Find the Right Support for Your Practice

Whether you need to strengthen the website you already have, launch a thoughtful new brand, or build greater visibility over time, we’ll help you choose a clear path forward.

Custom branding and website design process for a healthcare business
Creative strategy and website planning materials
Start where you are You don’t have to know exactly what you need before we talk.
Support built around your business

Choose the support that makes sense for where you are now.

You don’t need to fit your business into a predetermined package. Whether you need a new website, stronger SEO, clearer messaging, marketing direction, or another set of strategic eyes on your business, we can shape the scope around what would actually be most useful.

Build your foundation

Brand + Website

Thoughtful branding and Squarespace design for clinicians and weight-inclusive businesses who want an online presence that feels clear, cohesive, professional, and like them.

Support can include
  • Brand strategy and visual direction
  • Logo, color, and typography systems
  • Custom Squarespace website design
  • Website structure and client journey
  • Website refreshes and strategic improvements
Get found + connect

SEO + Marketing

Strategy and implementation that help the right people discover your work, understand what makes your practice different, and know what step to take next.

Support can include
  • SEO strategy and keyword research
  • Website and service page copywriting
  • Local SEO and Google visibility
  • Marketing and content strategy
  • Social media strategy and direction
Get strategic support

Business Strategy

One-on-one strategy for clinicians and practice owners who want help thinking through what comes next, without paying for implementation they don’t need.

We can work through
  • Offers, services, and pricing
  • Positioning and messaging
  • Business growth priorities
  • Marketing and visibility decisions
  • Ideas you’re stuck on or ready to move forward
Explore individual services

The Expertise Behind Each Project

Each project may draw from several areas of support based on your goals. Explore our individual service pages to learn more about how we approach branding, web design, SEO + copywriting, marketing, social media, and business strategy.

Brand Strategy

Positioning, visual direction, logos, color, typography, and a cohesive brand system that reflects your work and values.

Explore branding + web design

Squarespace Design

Strategic, accessible, mobile-friendly websites built around your services, audience, and client journey.

Explore Squarespace design

SEO + Copywriting

Keyword strategy, local SEO, technical foundations, and clear, human website copy that helps the right people find your practice and understand why you’re the right fit.

Explore SEO + copywriting

Marketing Strategy

Messaging, client journeys, campaigns, content priorities, and focused plans designed around your actual goals and capacity.

Explore marketing strategy

Social Media Strategy

Sustainable content themes, platform guidance, creative direction, and systems that connect social media to your broader goals.

Explore social media strategy

Business Strategy

One-on-one strategic support for business decisions, offers, pricing, positioning, growth priorities, and figuring out what makes the most sense for your practice next.

Explore business strategy
Not sure where to start?

Start with what feels hardest right now.

You don’t need to know exactly which service you need before reaching out. Tell us what isn’t working, what you’re trying to build, or what feels stuck, and we can help you figure out the right next step.

I need a stronger online presence

You might need Brand strategy, Squarespace design, or a website refresh
A good starting point Brand + website support
Primary goal Create a clear, cohesive online home for your business

I want more people to find me

You might need SEO, copywriting, marketing, or social media strategy
A good starting point SEO + marketing support
Primary goal Increase visibility and connect with the right audience

I need help figuring out what’s next

You might need Business, positioning, offer, or marketing strategy
A good starting point A one-on-one strategy session
Primary goal Get clarity and make your next decision with more confidence
For fellow dietitians

Looking for clinical supervision?

We also offer reflective, weight-inclusive supervision for dietitians navigating eating disorder care, chronic illness, private practice, ethical questions, and professional growth.

Clinical supervision is offered separately from our branding and marketing packages.

Explore clinical supervision
Our process

Collaborative From the Beginning

You know your work, clients, and values best. We bring the strategy, design, SEO knowledge, and structure needed to turn that expertise into a clear and cohesive online presence.

01

Start with your goals

We learn about your business, audience, current challenges, and what you want your website, marketing, or strategy to help you accomplish.

02

Build the right scope

We recommend the services and level of support that make the most sense for your goals, existing foundation, timeline, and budget.

03

Bring it to life

Depending on the project, we’ll develop the strategy, handle implementation, or give you a clear plan you can take forward yourself.

RESULTS

Strategy that Supports Growth

We combine thoughtful design, clear messaging, and search strategy to help practices become easier to find, easier to understand, and easier to trust.

6,608%

increase in Google impressions after beginning SEO work for the Eating Disorders Association of Maine

“Carolyn has been managing my brand since August 2013. Since then, monthly client visits have increased by 77% and overall new clients by 69%. Business is booming!”

Nutrition for Life Inc. Dietitian Private Practice

Free SEO Snapshot for Your Squarespace Practice Website

Drop your Squarespace site URL and we’ll send a brief, no-pressure SEO overview — what’s working, what might need tuning, and what could help more of your ideal clients find you.

Your work is powerful — now let’s make sure people see it.